Hyggemate is a start-up company for high quality hand-crafted home wear and home decor made out of bio and recycled bio materials.
My colleague Plamen Petkov and me were assigned to created a logo and brand identity for the company, as well as website with online shop. The main value of the company is to offer danish buyer a “hyggelig” atmosphere at home, combining clean design line and natural materials.
The project is still ongoing.
The style of the logo follows the idea of the brand – clean design lines and natural materials. Keeping in mind that it also needed to be suitable for stamp on leather or fabric. On the left you a palette of beige through which the process went and down the final logo.
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