Concept: Virtual Machine House

Client: SEGES

Type of project: Concept Development, school project

Technology involved: mobile app, conceptual OBD plug for tractors

Team worked on the project: Diana Kichukova, Niresh Ratnam, Subankan Visakan, Robert Röper and me.

Link to prototype: here

SEGES is a danish company that offers solutions for the agriculture and food sector.

The concept  “Virtual Machine House” is answer to the challenge of digitalizing machine houses in farms and making farmers life easier.

Virtual Machine House concept is chosen by SEGES as one winner in the category of innovation.

When login into the Farm Tracking app, farmer goes to the “Virtual Machine House” feature where they can add a new OBD plug to their machine from the plus in the upper right corner of the screen.

After the tractor is being connected, farmer can check the system status of the machine, see its currents location, as well as check details about another machine in the machine house and set up its working processes (as harvesting shown on the video).

At the first encounter farmers have with the app, they need to connect the OBD to the machine (tractor) they work with. That is possible from the “Connect New Devices” feature in the menu. For that purpose, they need to choose the exact OBD device from the list as shown on the second screen.

Once they tractor has been connected to a OBD, farmers can quickly chose whatever conditions they need for a certain process and can save them for use multiple times. They can also chose last used settings if they know those are the right ones they need or SEGES suggestions, based on the collected and analyzed by the company data.


Normally, when a breakdown occurs, farmers don’t know the cause, so they use the service of the particular manifacturer or a mechanic and that costs them more time and money.

“Virtual Machine House” concept gives the farmer transparency over the condition of their machines. OBD is giving reports about breakdowns, so farmers know whether they really need that service or they are able to fix it by themselves.

The concept also gives transparency over all machines working processes, conditions and locations. The farmer can check the machine he is working with but can also check the statuses of other machines; who used it last; what technical issues a machine has.